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    SLINKY 60th ANNIVERSARY GUIDE

    CHALLENGE

    Slinky wanted to re-introduce one of the oldest American toy brands to a new generation by using the 60th anniversary of their product as a starting point.

     

    SOLUTION

    A  Retro Brand Guide was created using a vibrant design scheme to highlight art licensees could create with, as well as two packaging lines, one modern and one retro.

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